The following is a compilation of our work. More coming soon.

Hatsu iced tea

Beluga Pro anticipated the potential in the Australian market for a boutique Iced Tea like Hatsu, and we recognised:

• Iced tea is not currently widely consumed in Australia due to lack of supply, quality brands and health benefits.
• Current RTD brands available are sugary, plastic and don’t offer a healthy alternative.
• RTD products are pivoting to a healthy, and natural trend

With a market research in hand, our Agent Pod began to search for a nationwide distributer that could take Hatsu everywhere, that was aligned with our ideals and would respect and take advantage of its image to reach the Australian market. 

After a distributor profiling and assessment process, this lead us to a successful connection between HATSU TEA and OLIANA foods.

Welcome Hatsu to the Australian Market!

Why Beluga Pro?

Belugas are intelligent and imposing whales. They are unique and catch anyone’s attention effortless. Belugas are gregarious and form groups -known as PODS- and connections around the world. These are characteristics we want our business to represent, so we decided to take on this magnificent creatures name for our company. 

And the PRO?  Well the PRO stands for: 

• Progress
• Pro-activeness 
• Professionals

Our business identity: